Brian Sherman Posts

  • ChannelTrends: The Most Valuable Best Practice Forum for Solution Providers

    Jun 1, 2012, 21:15 PM by Brian Sherman
    When sitting amongst attendees at IT channel events, I typically ask which sessions are “must see” on the meeting agenda. Whether looking for real takeaways for their business or attempting to gauge future opportunities, the panel discussions are often at the top of their schedule. After attending a number of these interactive group discussions, I began to understand their appeal—especially when the topic is pertinent and the panelists are willing and able to share valuable business insight.Of c ...
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  • ChannelTrends: Build a Winning IT Security Practice for Today (and Tomorrow)

    May 26, 2012, 00:32 AM by Brian Sherman
    According to a CompTIA research report released a couple months ago, business executives have become increasingly concerned with protecting access to their companies’ information systems and the data they contain. Whether driven by new rules and regulations, or well-publicized news of critical breaches and their repercussions on organizations and their clients, a majority of decision-makers are taking note of the value of an effective IT security program.And the awareness level is escalating rap ...
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  • ChannelTrends: Small IT Business Owners Excel in the SMB Segment

    May 21, 2012, 12:38 PM by Brian Sherman
    Just 10 short years ago, the vast majority of solution providers followed the traditional reseller business model. As their client base grew, the number of employees and resources needed to support the new business grew just as quickly, since repairs and maintenance typically required sending personnel onsite to accomplish each task.Help desk and emergency service calls often required lengthy calls, providing step-by-step instructions to collaborate with end-users to fix issues before rolling a ...
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  • ChannelTrends: HTG Champions Leadership Skills for IT Business Owners

    May 11, 2012, 20:10 PM by Brian Sherman
    “No single company has a monopoly on good ideas.” That’s a common phrase within the HTG Peer Group community, espoused in almost every facet of the organization, including its members and the numerous activities they participate in. The expression signifies the vast knowledge and ingenuity resources that each of their 25 teams can leverage to improve the success of their collective businesses. While peer group members do share information on the latest technology opportunities, the key value pro ...
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  • ChannelTrends: Build a Process for Innovation

    May 4, 2012, 17:16 PM by Brian Sherman
    “Entrepreneurs innovate. Innovation is the specific instrument of entrepreneurship. It is the act that endows resources with a new capacity to create wealth.” That quote from the celebrated management theorist Peter Drucker illustrates not only the business opportunities available for manufacturers (such as IT vendors), but emphasizes that a distinct process is needed for solution providers, distributors and other professionals to get the most out of their creativity.You don’t have to invent the ...
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  • ChannelTrends: Adding Structure to the Cloud

    Apr 27, 2012, 16:06 PM by Brian Sherman
    Until recently, the cloud for solution providers was a lot like an NFL draft prospect to their future team: a lot of discussion and tremendous potential, but no tangible results. But it’s really more than just a “buzz word” bandied about by the tech community to confuse end-users and reduce channel margin. Cloud services are finally becoming a significant source of revenue and business growth for solution providers and vendors. It’s become readily apparent over the past few years that there’s a ...
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  • ChannelTrends: Socializing Your Way to Higher Revenue

    Apr 20, 2012, 21:10 PM by Brian Sherman
    There’s nothing like spending a week meeting face-to-face with some of the brightest minds in the IT services industry to get a firmer grasp on the biggest challenges facing solution providers. Despite what some say, there is no better way to connect and share valuable information than live personal interaction. That same principle applies to clients and prospects, but due to cost and time constraints, that kind of type of contact isn’t always possible.Of course, the next best thing to an in-per ...
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  • What Do You Need to Succeed in Managed Print Services?

    Apr 12, 2012, 19:01 PM by Brian Sherman
    Believe it or not, some solution providers scoff at the opportunity to support their clients’ printers and copiers, seeing it as more of a distraction than a true business opportunity. In a world filled with distractions, they’d rather keep their eyes focused on the networks, computers, servers and applications with which they’re more comfortable. The print functions are a forbidden fruit that many solution providers would rather leave to the “dealers.”Of course, over the past few years that “ot ...
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  • Introducing an IT Security Roadmap for the Channel

    Apr 11, 2012, 22:34 PM by Brian Sherman
    Spam and virus aren’t going away, nor are hacking and other threats to your clients’ systems and data. Much like malaria and other illnesses that mankind attempts to control, IT security concerns may typically be managed but never fully resolved. Despite significant advances in technology to deal with the more traditional threats to a business’ systems and data, new and more complex security issues are introduced on an almost daily basis.How can solution providers deal with the ever-changing thr ...
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  • Improve Process Efficiencies to Raise Your Managed Services Margins

    Apr 11, 2012, 19:27 PM by Brian Sherman
    Both the speakers and audience at this morning’s MSP Partners Community meeting during CompTIA’s Annual Member Meeting kept coming back to a common pain point that many IT solution providers experience. Despite the high level of automation and remote processes followed by many industry experts, others continue to struggle to improve their organizations’ business and process efficiencies. As the company grows, what was once a small issue can snowball into a much greater problem that gets harder t ...
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